Also for this year, Piquadro has confirmed the partnership with the Porretta Soul Festival, great music event now in its 28st edition. The relation between the brand and the little city in the province of Bologna is tight, because already in the past years Piquadro supported the initiatives of that particular area, not only an important industrial district but also a tourist hub in potential growth.

During the last weekend of july, the stage of the Rufus Thomas Park of Porretta was populated with the most eminent members of soul, gospel and funk music, who performed not only in concerts and unplugged performances, but also in jam sessions and workshops with the audience. Alongside the great music stars, in fact, the festival leaves wide space for less known or emerging bands, arranging improvisation jams in various areas of the town, which suddenly assumes the characteristics of a real city of music.

The event, which is held every summer, is an unmissable opportunity for music lovers, given the large program populated from year to year of international stars and concerts of the highest level. This year the festival is dedicated to James Brown, Otis Redding and Rufus Thomas, considered the fathers of the soul afro-American music.

Piquadro supports the last few edition of the festival, demonstrating the brand’s passion for art and music, in particular. Some of the musicians in the program have shown for the occasions Piquadro bags, as Bernard Purdie, drummer exponent of the American funk scene, with in occasions of his drum sessions wore a Piquadro backpack of Blue Square collection.

The equipment of Piquadro bags makes particularly easy to understand why products of this brand are chosen by any kind of professionals, from businessmen to travelers, from athletes to musicians, in fact.

Piquadro collections are designed to combine all in a single product functionality, comfort and style, not to mention the high quality of the materials. Models are equipped with padded laptop compartments, iPads and iPods, special slots for headphones and cables, pockets for bottles or umbrella and waterproof linings designed to cover the entire surface of the bag.

As equipped and functional, Piquadro products don’t leave out the style, the attention to design is really important for the brand, indeed: the ”tech inside” style is in fact accompanied by a specific taste for glamour, declined in a contemporary and urban sense, suitable both for work and leisure.

The already mentioned Blue Square collection, for example, is one of the greatest expressions of Piquadro taste, which is declined in organized and spacious interiors and fine and sophisticated design: in addition to the recognizable and typical blue edges, products of Blue Square collections are entirely made of calf leather mineral tanned and finished with aniline, which gives the typical shiny and elegant texture.

In addition to leather, Piquadro uses tech fabrics extremely light, strong and water resistant, ensuring the maximum protection for the content of each bag. The variety of materials is combined with stylish and sophisticated shades, ranging from ton-sur-ton colors to pleasant contrasts, giving a casual-chic taste to every style.

The 28st edition of the Porretta Soul Festival is finished, but expectations for the next year are already high, as the wait for Piquadro upcoming collections, that have been influenced by music with clear 80s pop inspirations.