Coccinelle, celebration to beauty and femininity
Coccinelle brand founded by Giacomo Mazzieri in Parma in 1978 and it specializes in the production of handbags and leather goods. Immediately it affirms for its refined and elegant design placing into the luxury target, while remaining accessible.
The name “Coccinelle” was chosen by its founder, summarizing three meanings: the ladybug is a lucky charm it is fragile but at the same time is well protected by its shell and it is devoted and cares about the environment.
Each Coccinelle product combines perfectly design and authentic Italian craftsmanship tradition which with the use of precious, special materials and high-quality leather gives a strong and innovative identity to the brand.
This allows the small company to grow and open its first store in Milan in 1995 and later to expand in Europe, specializing in the production of footwear, sunglasses, watches and jewelry.
There are numerous collections of Coccinelle which in recent years have made it a dynamic brand and always alert to new trends: B14 icon line characterized by a strong character but with a dreamy soul and with geometric shapes and clean lines combined with a classic design and glam and chic details; Classic Revolution line presented during the autumn winter 2014-15 is characterized by informal and chic mood with vintage variations but in a modern key; Arlettis is the collection that includes models with golden closure and in calf and suede leather.
Coccinelle handbags, celebration of femininity and beauty, have always been distinguished by their colors: pastel shades, such as pink, nude and butter color, the classic black, blue and leather color, the sophisticated metal nuances such as platinum, silver or bronze and the sumptuous colors of must and orange colors.
But the Coccinelle brand also boasts of being social responsibility, dedicating himself to different charitable initiatives supporting the Ai.Bi., an association that takes care of children at risk of abandonment in Italy and worldwide, it has created a collection of colorful and fun bags for children and their mothers in collaboration with the english illustrator Karen Wall and the money raised were donated to Great Ormond Street Hospital in London and the Italian foundation Magica Cleme , it supported Vidas the non-profit organization that provides free social and healthcare assistance to the terminally ill and it has partnered with Francesca Rava Foundation to create the first ethic bag of the brand whose proceeds were donated to the construction of a rehabilitation center for children in Haiti.
